Indigenous Chicken Production and Marketing in Busia County

Indigenous Chicken Production and Marketing in Busia County

Chicken has a special meaning in a farmer’s daily life in Busia County of western Kenya. It is quite common for a household to slaughter a chicken and prepare a meal or give a chicken as a present to a visiting relative or friend. However, most of these rural households keep local chickens for subsistence.

With funding from the Kenya Agricultural Productivity and Agribusiness Programme (KAPAP) through the World Bank, CABE implemented a 3-year capacity building project on poultry production and marketing in Busia County. The project started in early 2012 with the aim of improving the delivery of extension services to farmers to commercialize the indigenous poultry production and develop its marketing chain.  The project achieved the participation of 3,376 against a target of 3,000 farmers (or 13% of over-achievement). The success factors included increased incomes from sale of chicken, change of attitude of farmers towards improved poultry production and marketing.  The total number of birds sold was over-achieved by 50%; from a target of 66,237 to 99,633 birds. However, there was an underachievement of 42% on the number of birds sold per farmer.  This was attributed to low capital input, the unwillingness of farmers to sell, the high mortality rate due to diseases, predators and poor management, a low adaption of technologies, and low prices offered by brokers. The average selling price slightly increased from Ksh375 to Ksh467 (or 25%).  This positive change was due to increased awareness created by training, collective selling, and improved management and increased market weight.  Other key project achievements were: the establishment of Community Collection Centers, the involvement of multi-actors, participatory planning and assessment of project activities, and training of farmers in local feed processing and formulation using locally available materials.